Ranking High on Search Engines
In my opinion, it is necessary to use techniques prior to Search Engine Optimization to build a strong foundation to eventually rank a Website high on search engines.
Search engine optimization is never my first priority when working with a Website I want to rank a Website high on search engines. Above all of the huge growing number of useful SEO techniques, it is important to have a Website that is built for users first and search engines second. To build this kind of Website with a strong foundation for Search Engines, I recommend first building a Website for users:
- With a purpose.
- With a niche.
- With an audience.
- That is coded well.
- That is updated frequently.
- That evolves depending on what happens with user comments, metrics and competition.
With these items above mentioned, here are my Search Engine Optimization priorities. I feel the best online marketing categories to focus on for SEO are, in order of priority:
- On Website Face Items
When I say face, I mean items that are visible to users in their browser without viewing source code. This includes Website UI / architecture, branding, design, congent, updates, new rollouts and SEO items. - On Website Coding Items
Code well for fast loading pages and strategy for search engines. - Off Website Items
These include links, articles, pages and reviews linking in to your Website from other Websites.