Jordan Hardy

Believe it or not, there are reasons not to do online marketing. Generally, the pluses of doing online marketing will quickly beat those of not doing online marketing. But of course there are specific times to select either list below. When I say online marketing, that is holistic and can include SEO / SEM, viral marketing, writing, email marketing, promotions, PPC and more.

5 Reasons To Do Online Marketing

1. You want more traffic to your Website.
2. You want to increase your conversion rate.
3. You are interested in increasing sales.
4. You want to increase the visibility of your Website on the Internet.
5. You want people to find you from search engines with specific targeted searches. When I say specific, this basically includes any search keyword or keyword phrase.

5 Reasons Not To Do Online Marketing

1. You have a private Website.
2. Your Website is already the size of IBM.com.
3. You have no time or money.
4. You’re against marketing.
5. For some reason, you don’t want to increase Website traffic, conversion rate, sales or leads.